Klimaløftet- How to act on CO2

Klimaløftet is a national governmental campaign for public awareness on climate change and how to act on CO2 ( reduce carbon emissions).

The Campaign is organised as a partnership with stakeholders from the NGOs, climatescience- and research institutions, businesses and representative groups from civil society.It is run by the Norwegian Ministry of Environment.

We are initiating campaigns and supporting other initiatives from grass-root activities to films, websites etc. Our target groups are pupils and students in secondary and higher education, teachers, small-and mediumsized enterprises and the public in general.

Projects to schools:

• Courses and lectures to teachers on climate issues
• Lectures to pupils in secondary and higher education on climate change, “Climate on the tipping point” and “Eyewitness” on how climate change affects biodiversity
• Lectures to colleges and universities- by two high-profiled polar adventurers and polar scientific researchers

Programme for small- and mediumsized businesses:

• Action programme on how to get your business started on Co2-reductions
• A networking programme for sharing experiences
• Facilitating seminars for capacity-building
• Showcasing success-stories in media and on the website and Facebook

Public awareness activities:

• Mass-media campaigns on how to live CO2-smart and reduce the carbon footprint: Focus on how to save energy, travel smart and reduce the CO2-intensive consumption
• Redesign
• Inserts and magazines
• Website, Facebook and You tube, carbon calculator
• Supporting other events such as Earth Hour
• Lectures on climate change- from a pool of scientists